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International Business: The New Realities (3rd Edition), by S. Tamer Cavusgil, Gary Knight, John Riesenberger
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An innovative text that captures the spirit of International Business.
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Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete system that seamlessly integrates cases, exercises, and videos.�
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The Third Edition has been completely revised and continues to reflect the new realities of today’s international business environment for tomorrow’s managers.
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0133254208 / 9780133254204 International Business Plus MyIBLab with Pearson eText -- Access Card Package
Package consists of
0132991268 / 9780132991261 International Business
0132993961 / 9780132993968 NEW MyManagementLab with Pearson eText -- Access Code -- for International Business
- Sales Rank: #151804 in Books
- Published on: 2013-01-12
- Ingredients: Example Ingredients
- Original language: English
- Number of items: 1
- Dimensions: 11.02" h x 1.18" w x 8.50" l, 3.10 pounds
- Binding: Hardcover
- 624 pages
About the Author
S. Tamer Cavusgil is Fuller E. Callaway Professorial Chair and Executive Director, CIBER, Georgia State University, Atlanta, GA.
Tamer specializes in the internationalization of the firm, global strategy, emerging markets, and buyer-seller relationships in cross-border business. Tamer s professional career spans teaching, research and administrative responsibilities in international business at Michigan State University, Bradley University, University of Wisconsin, and the Middle East Technical University (Turkey). Tamer has authored more than a dozen books and over 190 refereed journal articles. His work is among the most cited contributions in international business. His books include "International Business: The New Realities", 2nd Ed., co-authored with G. Knight and J. Riesenberger. Tamer holds MBA and Ph.D. degrees in business from the University of Wisconsin.
Contract photographer for Newsweek, concerned primarily with human rights and issues of crime and justice. Published EVIDENCE: THE CASE AGAINST MILOSOVIC with de.MO in 2002.
Most helpful customer reviews
1 of 1 people found the following review helpful.
International Business, Student Value Edition (3rd edition)
By Tepty Adassa Drummond
I like the book, and the fact that it was in a sturdy binder for easy flip of the page.
0 of 0 people found the following review helpful.
Good Book For International Business Majors Or Entrepeneurs
By koko4200
This book offers a great interview of the pros and cons or doing International Business. The USA is only 5% of the world's population so it is important to know how to break down the challenges of doing business world wide. This book offers a good beginners overview of why you should do this and points you in the right direction to get started.
2 of 3 people found the following review helpful.
Differentation of topics
By IBBMW
This text covers more topics and in a shorter time than other IB texts. Some of the heuristic mechanisms could be stronger.
Note: The text sent was an instructor's copy, which is illegal.
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