Minggu, 24 Juni 2012

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Influencing with Integrity on the Internet, by Genie Z. Laborde

You can improve your Website's results by designing its pages to accommodate your visitors' perceptions, preferences, and communication processes. Keep them interested and make it easy for them to understand your message, and they tend to stay longer and respond favorably. Appropriately designed pages help do that.

According to one Internet expert, poor Web design cost e-businesses three billion dollars in lost sales in 1999. Web technology is a recent development, and the Internet has modified some people's behaviors to some extent. However, human nature has been essentially the same for thousands of years, and all of us still operate with the same communication processes humans have always used.

The time-tested principles still work, and they are essential to effective Web design - especially the 57 principles Influencing with Integrity on the Internet identifies. Using those principles, the 128-page book clearly explains and demonstrates 57 specific, easy-to-follow steps to designing a Web page most likely to engage your visitors' interest and impart your message in ways they can easily understand and respond to. Simple exercises guide you through the steps, and you can see each step illustrated on a picture of an actual Web page.

For readers who want in-depth explanations of the principles, the book has an extensive bibliography of key references in advertising, anatomy, physiology and neurology, brain skills, business, color and type, creativity, graphics, linguistics, marketing, negotiation, neurolinguisics, philosophy, psychology, sales, sociology, systems theory, and training and development.

  • Sales Rank: #5819915 in Books
  • Published on: 2000-12
  • Number of items: 1
  • Binding: Paperback
  • 132 pages

Review
Don't just buy this book, use it - these principles are a blueprint for a truly effective web site. -- Ken Munson, CEO, A Bridge Worth Crossing, Inc.

About the Author
Genie Z. Laborde, Ph.D., is an internationally known communication trainer to major corporations. She is the founder and President of International Dialogue Education Associates in Palo Alto, California, consultants to companies such as IBM and Dell Computer. She has been training large corporations around the world in communication skills since 1981. She is an artist and has also worked in advertising. She has degrees in art, psychology, and education. Her book, Influencing with Integrity, has sold 170,000 copies and been translated into five languages.

Julia A. Riller is Founder and CEO of HALO-fx, a Silicon Valley marketing firm which helps startups and brick-and-mortar businesses "connect the dots in the dot-com world." With international marketing and sales experience from Sun Microsystems, Nordstrom, and various start-ups, she focuses on connecting the right people for the right purpose, business development, marketing, PR, and executing creative ideas that bring results.

Kathryn A. Griffin, a 17-year-old high schooler when she started on this project, supplied the invaluable teenage Web surfing viewpoint. Now a college journalism student, she serves on Seventeen magazine's Teen Board.

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Kamis, 21 Juni 2012

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The Resilient Organization: How Adaptive Cultures Thrive Even When Strategy Fails, by Liisa Välikangas

WHAT DOES IT MEAN TO BE A "RESILIENT" ORGANIZATION?

It means you are not a prisoner of past performance, good or bad; you don't rely on the right leader alone for success but build the capability to be resilient into the organization. You constantly rehearse the culture of anticipating and responding to change, and you innovate even when you don't yet need to. You don't just survive, you thrive--amidst challenge and opportunity.

This essential guide, written by a renowned expert in global resilience strategy, shows you how to be smart about success and failure. With these field-tested forward-focused tools, you can:

  • SURVIVE SHOCKS AND SETBACKS
  • TURN THREATS INTO OPPORTUNITIES
  • ANTICIPATE CHANGE BEFORE IT HAPPENS
  • ENSURE YOUR SUCCESS IS SUSTAINABLE

As a bonus, the book features Postcards from the Resilient Edge, a powerhouse selection of frontline lessons from leading corporations that demonstrate ways you can marshal skill and master luck to take control of your organization's destiny.

THE DEFINITIVE GUIDE TO THE NEW RESILIENCE MOVEMENT

One of the most powerful trends born of the New Recession, resilience has become the operative word for business leaders and entrepreneurs facing an unpredictable market. On the forefront of this movement, global innovator and strategy consultant professor Liisa V�likangas has created a step-by-step system of proven survival strategies you can put into action immediately.

Whether you need to bounce back from a downturn, take the fight to new competitors, or change your game plan at a moment's notice, The Resilient Organization shows you how to rethink your current strategies--and rebuild your company’s foundation--using four basic tools . . .

  • INNOVATION with high impact and low overhead
  • DESIGN that is robust, sustainable, and evolvable
  • ADAPTABILITY to changing circumstances
  • STRENGTH in the face of adversity
By creating a culture of resilience in your organization, you'll be prepared for any challenge the future might hold. The Resilient Organization's fascinating case studies provide real-world examples of resilience in action: how to recover faster from hardships, how to experiment on new opportunities in a timely manner, how to avoid repeating bad business decisions, and when to scrap old strategiesthat just don't work anymore. Using the timetested principles of resilience, you can find golden opportunities in any situation--whether it's tough competition, reduced resources, or a roller-coaster market. If you're strategically resilient, you not only survive crises, but you can turn these crises into opportunities.

LIISA V�LIKANGAS, PH.D., is professor of innovation management at the Aalto University School of Economics (formerly Helsinki School of Economics) in Finland. She is the cofounder and president of Innovation Democracy, a nonprofi t global organization dedicated to supporting local innovation and entrepreneurship. Her research on innovation, strategy, and organization has been published in Harvard Business Review, MIT/Sloan Management Review, and The Wall Street Journal. With Gary Hamel, she coauthored the Harvard Business Review article "The Quest for Resilience" and cofounded the Woodside Institute, a research organization dedicated to advancing management innovation. Professor V�likangas currently divides her time between Helsinki and California.

  • Sales Rank: #1759854 in Books
  • Published on: 2010-06-14
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.30" h x 1.00" w x 6.30" l, 1.20 pounds
  • Binding: Hardcover
  • 288 pages

About the Author
Dr. Liisa V�likangas (Helsinki, Finland) is Professor of Innovation Management at Helsinki School of Economics. She was invited to the chair in 2007. Her areas of research are innovation, strategy and global change. Previously, she was Managing Director and Research Director of the Woodside Institute―a professional research organization dedicated to advancing innovative management practice and organizational resiliency – which she founded in 2002 with Gary Hamel. She is also a founder and President of Innovation Democracy, Inc., a nonprofit organization committed to supporting innovative entrepreneurship in countries of importance to world stability.

Her research on innovation, strategy and organizing has been published in Harvard Business Review, MIT/Sloan Management Review, the Wall Street Journal, Long Range Planning, and other leading journals. Beyond her research activities, she regularly gives presentations to executive audiences in public and private forums. She works with a number of leading corporations and governmental organizations in the U.S., Europe and Asia in an advisory capacity.

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1 of 1 people found the following review helpful.
Good Ideas - Food for Thought - Uneven Content
By Loves the View
Liisa Vakujabgas presents some interesting ideas. She has a powerful beginning with a list of "Fallen Eagles" (gems of conventional wisdom that have not proven true) and discussions of the importance of resilience, perspectives on organizational decline, a summary of factors contributing to resilience and a discussion of impediments to it. The chart "Dangers and Seductions of Success" on p. 56 was excellent.

After the stellar intro, I felt, the book wound down. Sun Microsystems appeared to be an example of clashing of organizational cultures and I would imagine the 40 interviewees and 300 documents would have a lot to say about structural and inferred power (or lack of it) and communications channels gone awry. How this situation could have been avoided or solved by "treating innovation trauma" through building resilience is not at all clear.

In the AT&T example, it's hard to believe that the "ODD team" members weren't concerned about taking credit for their ideas and selflessly planted them in "empty suits", a term freighted with attitude. The CFO's statement, that AT&T's strategy was sound because everyone else was using it, defines an attitude too. The problems appear to be clashes of attitudes and values and most likely personalities too. Vakujabagas defines the issues but doesn't demonstrate how reslience might have improved the company's future.

Was the short chapter on having a corporate Jester was serious? While humor is important in any endeavor, is she really advocating a position for this?

I think Howard Dean Campaign's successful fund raising had more to do with technology, a good organization and Dean's "space" in the political spectrum than resilience. It had all the characteristics of the traditional "open" organization, close to its environment and quickly integrating feedback. If the campaign were a good example of resilience, wouldn't it have had a response for the 24/7 cablecasting of the tape that put Dr. Dean in a bad light? Wouldn't it have rolled with the punches with a statement, counter tape, or "new news" that could have won Dean's neighbor state? The campaign was successful in creating lists, raising money and recruiting volunteers, but its purpose was to win an election.

At the end there is a good discussion of the role of research. defining the issues such as those of theory and practicality.

While the book was off to an excellent start, its promise was not fulfilled. There are some good charts and insight, but the examples (most of the book) do not demonstrate the concept.

1 of 1 people found the following review helpful.
Timely and thought-provoking
By J. Moldenhauer-Salazar
I like three things about this book.

First, it's timely. The world in general but the business world in particular is fraught with uncertainty and crisis. This acute sense of uncertainty is what prompted the author and Gary Hamel to explore the concepts of innovation and resilience so deeply in the first place, generating the various articles and research that make up the foundation of "The Resilient Organization." I can't think of a better topic for organizational leaders and scholars than how to adapt when corporate strategies fail.

Second, I like that it's a book meant to speak to both leaders *and* scholars. It's clearly work that sits upon academic literature, and literature with which the author is facile. But it's also meant to give real-world examples (e.g. "are Tweets resilient?") and practical questions for someone within an organization to consider. There are too few popular-press business books that try to bridge the wealth of academic research with the wealth of real-world industry.

Finally, I really enjoy that at the book's heart, it is an embrace of experimentation and questioning. Dr. Valikangas spends time actively musing, challenging assumptions, and encouraging the reader to try out new ways of behaving within organizations that can create a culture of resilience. She doesn't have the answers; She has a deep well of questions. The book beautifully shares these questions in a way meant to unravel old paradigms that have historically created such un-resilient organizations.

In short: If you're an organizational scholar and/or deep thinker sitting within a company, this is a wonderful book. It's thoughtful, and thought-provoking.

0 of 0 people found the following review helpful.
Sustainable, yes. Resilient, no.
By Jan Husdal
What does it mean to be a resilient organization? After reading this book, frankly, I don't feel that I have come closer to an answer. While this undoubtedly is an excellent academic discourse on resilience that embraces all possible facets of the subject matter, drawing on an impressive and wide body of knowledge, it doesn't provide a clear direction.

After reading Ted Goranson's book on The Agile Virtual Enterprise: Cases, Metrics, Tools I knew quite well what constitutes an agile enterprise; after reading Liisa V�likangas book on The Resilient Organization I don't know equally well what constitutes a resilient organization. The book starts off well and keeps the reader engaged, but somewhere in the middle I got lost in all the sidetracks, text boxes, examples and different perspectives and related terms that V�likangas brings to the table, there was just too much of it.

I know what kind of organization she wants to create, an organization that is innovative, robust, adaptable and strong, an organization that is engaged, competitive and strives for success, and maybe she is right that when an organization is all this it will also be resilient...or maybe it is vice versa, that being resilient implies the above. Maybe it's just me, but that is not how I view resilience.

That said, for anyone interested in a deep-dive into what business strategies that promote the aforementioned attributes, this book is highly recommended reading. It is perhaps a book much more suited for rethinking organizational strategy than for creating organizational resilience; at least that's what I think. As that kind of book it does an excellent job.

Perhaps the best way to describe V�likangas view of resilience is to take Porter's "competitive advantage" from Competitive Advantage: Creating and Sustaining Superior Performance and add "sustainable" in front, thus creating "sustainable competitive advantage". That is in my opinion what the whole book is about, not resilience. And that is definitely something that companies need, if they are to survive in the long term.

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Rabu, 20 Juni 2012

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Abiotic and Biotic Stresses in Soybean Production: Soybean Production Volume One presents the important results of research in both field and greenhouse conditions that guide readers to effectively manage the chemical, physical, and biological factors that can put soybean production at risk.

Including the latest in genetics, signaling, and biotechnology, the book identifies these types of stresses, their causes, and means of avoiding, then addresses existing stresses to provide a comprehensive overview of key production yield factors.

By presenting important insights into the historical and emerging uses for soybean, the book educates readers on the factors for consideration as new uses are developed. It is an ideal complement to volume two, Environmental Stress Conditions in Soybean Production, that work together to provide valuable insights into crop protection.

  • Presents insights for the successful production of soybean based on chemical, physical and biologic challenges
  • Includes the latest specifics on soybean properties, growth, and production, including responses to different stresses and their alleviation methods
  • Offers recent advancements related to the process of N fixation and rhizobium, including signaling pathways and their practical use
  • Explores the production of rhizobium inoculums at large-scale levels

  • Sales Rank: #6205701 in Books
  • Published on: 2016-01-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.10" h x .90" w x 6.10" l, 1.64 pounds
  • Binding: Hardcover
  • 344 pages

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Senin, 18 Juni 2012

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The Pocket Idiot's Guide to French Phrases, 3rd Edition (Pocket Idiot's Guides (Paperback)), by Gail Stein

Beyond Bonjour and Adieu!

This third edition of The Pocket Idiot's Guide™ to French Phrases includes updated information on technology and transportation, shopping, dining, and dealing with emergencies, as well as a brand-new business travel section. Whether they're preparing for a vacation or a business trip, this must-have guide provides readers with all the phrases needed to communicate with native French speakers - and even sound like one.

? According to the World Tourism Organization, France is the world's top tourist destination

? As a foreign language, French is the second most frequently taught language in the world after English

? Beginning-level foreign language Complete Idiot's Guides� have been among the series' most consistently successful performers

  • Sales Rank: #742134 in eBooks
  • Published on: 2009-06-02
  • Released on: 2009-06-02
  • Format: Kindle eBook

Most helpful customer reviews

5 of 5 people found the following review helpful.
Good Reference
By Tyrone L. Lewis
This book is an excellent, concise reference book filled with useful information, in easy to read format. It is particuarly useful for learning pronounciation.

1 of 1 people found the following review helpful.
would be good if you were actually taking French
By Ken McGowen
Too detailed for me, would be good if you were actually taking French lessons

0 of 0 people found the following review helpful.
Tables unreadable
By E. J. Miller
It looks like this would be a good phrase book, if only the many tables were readable. They are in 3 point type and can't be enlarged. Pity, because this means half the book's content is useless.

See all 6 customer reviews...

The Pocket Idiot's Guide to French Phrases, 3rd Edition (Pocket Idiot's Guides (Paperback)), by Gail Stein PDF
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The Pocket Idiot's Guide to French Phrases, 3rd Edition (Pocket Idiot's Guides (Paperback)), by Gail Stein PDF

The Pocket Idiot's Guide to French Phrases, 3rd Edition (Pocket Idiot's Guides (Paperback)), by Gail Stein PDF
The Pocket Idiot's Guide to French Phrases, 3rd Edition (Pocket Idiot's Guides (Paperback)), by Gail Stein PDF

Senin, 11 Juni 2012

[J492.Ebook] PDF Ebook Youth, by Isaac Asimov

PDF Ebook Youth, by Isaac Asimov

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Youth, by Isaac Asimov

Youth, by Isaac Asimov



Youth, by Isaac Asimov

PDF Ebook Youth, by Isaac Asimov

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Youth, by Isaac Asimov

Slim and Red decide to train the to small animals Red has captured as a circus act. You can imagine the chagrin of Red's father an important industrialist realizes that the small animals are actually surviving aliens who have traveled to this world to open up an interstellar trade relationship. There are lots of possibilities here, so listen along as Darla Middlebrook transports us to the world of Isaac Asimov.

  • Sales Rank: #100371 in Audible
  • Published on: 2013-10-18
  • Format: Unabridged
  • Original language: English
  • Running time: 76 minutes

Most helpful customer reviews

11 of 11 people found the following review helpful.
Fun Story with Surprise Twist
By R. Song
Youth is an early Asimov story written in 1952. It is a short story, lots of fun with a surprising twist at the end. Safe for kids to read too.

Get twice the bang for your buck and buy Best of The Sci-Fi Vintage Pulp 1952 --Short Stories by Asimov and Holden (Vintage Sci-Fi 1952) also here on Amazon for a dollar, this volume contains "Youth" and a story by Fox B Holden.

3 of 3 people found the following review helpful.
Fun story and worth reading
By HenryM
This is not my favorite Asimov story, but it is still well worth reading. It also has a great surprise ending - something Asimov did well in many of his stories. After finishing the story it was interesting to think through how he concealed the surprise until the very end. I did not see it coming.

0 of 0 people found the following review helpful.
Great Asimov story
By Sharon Deem
EXCELLENT. Very Asimov with a surprise, twist ending. I didn’t see it coming and that's saying something with as much Asimov as I've read. Fun read. His kids are believable in this one, unlike some of his other fiction.

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Youth, by Isaac Asimov PDF